Freelance Social Media Manager

Freelance Social Media Manager (remote)

Seasoned freelance social media manager required with five years+ big brand experience to work on an exciting hotel group comprising a portfolio of big brands based in London.

Specific knowledge required around methods to drive social media engagement, reach and community building across all key channels.

Needs to be on top of digital evolution to ensure client’s receive the best understanding of how to make their organic content work as hard as possible.

Contributes to the successful day to day running of brand accounts.

Good communication and organization skills required.

A proactive and streamlined approach is key, identifying areas to add value across accounts.

Campaign and project management with targeted approach to meet KPIs: manage work flow traffic and campaign calendar. Manages delivery of agendas, meeting notes, etc.

• Excellent client servicing skills.
• Excellent understanding around driving engagement and reach in communities.
• Excellent content calendar creation and management: copywriting, editing and content concepting – supported by a social media executive. (Calendars executed via Hey Orca, training provided)
• Influencer contact book and experience managing influencer lead marketing campaigns. Experience in managing bookings and sharing feedback with clients.
• Excellent evaluation and reporting: pulling performance statistics, audience insights and content auditing. Leading on report delivery to client.
• Experience of briefing external suppliers such as photographers, graphic designers, videographers and models including briefing docs and mood boards.
• Understanding of how paid for campaigns work (executed by a paid for specialist)
• Presentation skills
• Brand Collaborations
• Accountable for content scheduling, monitoring of live content
• Use of Canva, Adobe Creative Suite, Photoshop etc